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Joe & Seph's News

2024 / 2023 / 2022 / 2021 / 2020 / 2019 / 2018 / 2017 / 2016 / 2015 / 2014 / 2013 / 2012 / 2011
Thursday 21st November 2019

It's Beginning To Look A Lot Like Christmas on Lorraine!

We're so thrilled that our Gourmet Popcorn Advent Calender was featured on Lorriane. 



Back for 2019, our Gourmet Popcorn Advent Calendar is illustrated as a snow-covered Victorian shop-front and even opens like a giant Christmas storybook! Further more, behind each of the 24 festive door you will find snack sized packets of our artisan popcorn in 12 unique flavours, as well as the CORNiest popcorn jokes to help you get in the festive spirit!

Kick-start the Christmas countdown like Lorraine Kelly with the world’s first Popcorn Advent Calendar! Grab one here before 1st December here 

Friday 15th November 2019

Christmas Orders!



For those of you who have a habit of leaving your Christmas prezzies to the last minute, we wanted to make you aware of our final order dates for guaranteed delivery in time for Christmas...  

Any orders received after these dates we'll still do our best to get them to you in time, but we can't guarantee they will arrive by the 25th December. As our elves are a little busier at this time of year, we might take a little more time processing and dispatching your order, so please allow for an extra day or two for your popcorn to arrive. If you have any special requirements then please do get in touch and we'll do our best to help!




Under £40 order total:

sent via Royal Mail

Over £40 order total:

sent via express courier


Thursday 12th December

Tuesday 16th December


Monday 9th December

Friday 13th December


Thursday 12th December

Tuesday 17th December


Friday 13th December

Tuesday 17th December


Tuesday 17th December

Thursday 19th December


All orders:

(sent via Fedex)



Friday 20th December by 8am

*1: Eastern Europe (except Czech Republic, Poland and Slovakia), Cyprus, Malta, Greece

*2: Czech Republic, Italy, Poland, Finland, Sweden

*3: Austria, Denmark, Germany, Iceland, Portugal, Netherlands, Norway, Slovakia, Spain, Switzerland, Belgium, France, Ireland, Luxembourg



Please note that our office, warehouse and kitchens will be closed from Saturday 23rd December, 2019 – Tuesday 1st January, 2020 inclusive for a break from popping! Any orders placed during this period will be picked up when we return in the new year and dispatched that week. During this time we can't guarantee that we'll be able to respond to any queries although we'll do our best to pick up any urgent queries.

Head to our popcorn shop to explore our range of flavoured popcorn and caramel sauces now...

Happy shopping!


Wednesday 13th November 2019

Happy Birthday to Us! An interview with Joseph


To celebrate our 9th Birthday, our co-founder Adam caught up with his dad and fellow co-founder Joseph for a Q &A session.  

When did you first think Joe & Seph's could really take off? 

Back in 2010, when after months of burnt pans and late-night tasting sessions in the family kitchen we took our first four gourmet popcorn flavours to a food show and sold out in just two days. It was then that I first thought we had been lucky enough to create something really special. Shortly after we achieved our first prestigious retail listing and Joe & Seph's was officially born! Today we now have over 50 flavours of gourmet popcorn and caramel sauces and I'm so proud to have won 49 Great Taste Awards and officially be the best-tasting popcorn brand! 

What was your inspiration for launching a gourmet popcorn brand? 

My love for popcorn began while taking regular business trips to the USA. I would always bring back popcorn for our friends and family who were amazed at the diverse flavours that I found. At the time, popcorn in the UK was either sweet or salty. Realising that there was nothing quite like this in the UK, I wondered if I could make my own flavoured popcorn, but even better. I began experimenting at home and making popcorn for family and friends which I quickly became a passion of mine. 

What do you think makes our gourmet popcorn so different? 

Our popcorn is designed for taste adventurers and food lovers, we focus on high-quality, 100% natural ingredients, putting the taste and quality of our popcorn above everything else! Our flavour range is immense, encompassing sweet, savoury and traditional but always with a focus on innovation. From Salted Caramel, Gin & Tonic and Goat’s Cheese & Black Pepper to Marmite and even Cheese on Toast - there is a variety to suit every mood or taste! I have so much fun experimenting in our kitchens trying to create exciting and unexpected flavours for our fellow popcorn fans to enjoy!

What is your favourite flavour?

It is so hard to pick a favourite! Of course, our Salted Caramel is in the top 10 but I really love our Caramel, Pepper & Chilli Popcorn. We use a unique flavour sequencing technique which unlocks the different tastes at different intervals- you get caramel, then black pepper and finally a fiery chilli kick in 7 seconds, one after the other! Another favourite is our newest innovation our Chocolate Popcorn Bites! It took me over 2 years of expermineting in the kitchen to develop and I am so happy with the all the wonderful feedback we have recieved from customers! It isn’t like anything you have tried before; you get a lovely hit of decadent chocolate and a very satisfying popcorn crunch! It also just won a Great Taste Award!

Our range is so diverse, how do you come up with new flavour combinations?

I am a bit of a foodie, so I love travelling, cooking and going to restaurants. Whenever I try a new food, I always think about how I can recreate the experience on popcorn or in a caramel sauce. We also have a lot of loyal customers who have been with us since the start and suggest flavours that they love too!

Tell us something popcorn related that most people don't know. 

We use a unique variety of extra-large popcorn kernels, called mushroom kernels, which gives our popcorn its round shape and when air-popped its fluffy, light texture! They also allow each of our kernels to be evenly coated in caramel and prevent less mess, as the pieces don’t fall apart as much.

Wednesday 13th November 2019

Ho Ho Ho! As Seen on This Morning!

We're so delighted that our Gourmet Popcorn Advent Calendar was featured on This Morning's round-up of the Best Alternative Advent Calendars! Both Holly Willoughby and Philip Schofield seemed to very much enjoyed hearing about our unique brand story and heritage and sampling on our handmade, gourmet popcorn flavours, including our decadent White Chocolate & Raspberry Popcorn! Watch the whole feature now here 

Back for 2019, our Gourmet Popcorn Advent Calendar is illustrated as a snow-covered Victorian shop-front and even opens like a giant Christmas storybook! Further more, behind each of the 24 festive door you will find snack sized packets of our artisan popcorn in 12 unique flavours, as well as the CORNiest popcorn jokes to help you get in the festive spirit!

Kick-start the Christmas countdown like Holly & Paul with the world’s first Popcorn Advent Calendar! Grab one here before 1st December here 

Tuesday 1st October 2019

Introducing our Vegan Range!




We are delighted to launch a brand new vegan range with all the indulgent, caramel goodness of our core collection. For years we have had requests to make a vegan alternative to our traditional caramel flavours; we've worked hard to create an equally delicious vegan range for our our loyal fans that have special dietary requirements and don't want to compromise on taste!

Three new additions will be joining our cult classics, in both sharing pouch and snack pack form: Vegan Salted Caramel, our signature flavour is recreated using a moreish vegan caramel, the perfect combination of sweetness and salt; Vegan Toffee Apple & Cinnamon, a vegan take on one of our most popular flavours, it’s a devilishly tasty treat, with an enticing cinnamon aroma, reminiscent of the classic autumnal treat; Vegan Coconut & Cacao, an all-new flavour, especially created for ourvegan audience, expect an exotic coconut crunch with a delightfully creamy, chocolate-y finish.

Having spent nine years perfecting our new Vegan recipes, Joseph is delighted to see our newest innovations finally launch! As with all our gourmet products, our new Vegan Gourmet Popcorn Range is handmade using only the finest natural ingredients, with an unerring attention to quality. Joseph says: We’ve wanted to create a vegan range that truly echoed our cult-status series of indulgent popcorn flavours since we began. Never wanting to compromise on taste or ingredients, we’ve finally nailed our new vegan caramel, we can’t wait to bring our popcorn to even more households, and bring Joe & Seph’s back to those who’ve recently chosen to go plant-based.”

Whether it’s as a moreish cinema treat, an indulgent end to a dinner party or a tempting snack to go with your round of tea, Joe & Seph’s will be on hand for a satisfying and tasty bite. 


Wednesday 14th August 2019

And the winners are… Great Taste Awards 2019!


We are thrilled to accounce that we have new products joining our collection of Great Taste Award winners! Taking our total to 49 award-winning products, we are absoloutely thrilled to have so many wonderful products recognised by the Guild of Fine Food!

Our Caramelised Ginger & Lemongrass Popcorn won an amazing 2-star award! Created in collaboration with renowne Michelin starred father and son duo Michel and Alain Roux, this popcorn is perfect for a summer picnic or after dinner snack. After launching last year, our Espresso Martini Caramel Sauce has been a popular addition to our caramel sauce range and has now won a 2-star Great Taste Award! This caramel saude is made wih the finest coffee liqueur and vodka to create that authentic espresso martini taste!

We also won some new 1-star awards! Among the winners is our new Milk Chocolate Popcorn Bites, combining our best-selling Salted Caramel Popcorn with an indulgent chocolate cup! We are so proud that our hard work has paid off! Another 1-star winner is our Gin & Tonic Popcorn, made with our smooth caramel and 5% real London dry gin and 5% real tonic, the world’s first alcoholic popcorn! Finally, the last 1-star winner is our Olive Oil, Truffle Oil & Truffle Salt Popcorn made with Spanish extra virgin olive oils, white alba truffle and sea salt resulting in a rich, earthy taste. The perfect savoury popcorn to have with a glass of white wine!

Shop all our award-winning products on our website now!


Tuesday 30th July 2019

On BBC News at 10pm this evening!

Tune in at 10pm to see behind the scenes in our kitchens as Adam talks about all things gourmet popcorn and exporting!

Thursday 18th July 2019

Make your special day extra special with Joe & Seph's!

Everybody loves popcorn, so why not include it in your special day? We have several ways that our gourmet popcorn could work for you, including our stand-out Wedding Popcorn Bar and unique wedding favours!

Bespoke Wedding Favours

Wedding favours have long been part of traditional wedding table dressing, but the more unusual and delicious are often more memorable! The added personal touch of a bespoke message on our snack packs really creates the ultimate, unique wedding favour.

We recommend using our gourmet popcorn snack packs as an addition to guest’s table dressing, or as a take home treat to be enjoyed once celebrations are over. Our range of over 50 different flavours and freedom of design mean you can tailor your bespoke popcorn to match the theme on your special day!

The design choices really are endless, but as a top tip the most common additions include; your names, a personal message to guests and the date of your wedding. Please feel free to contact our sales team today for a free digital mock-up of what your bespoke snack pack could look like!

The Ultimate Wedding Popcorn Bar

Guaranteed to get all your guests involved, our Popcorn Bar offers a tempting and irresistible self-serve treat. Create your own unique Popcorn Bar by choosing between our extensive selection of over 50 different flavours, from Gin & Tonic to Strawberries & Cream, we’ve got something for everyone! We recommend choosing 3 or more of your favourite flavours to really make an impact and allow for a 40g serving per guest (it really is quite moreish).

Our beautiful biscotti jars sit wonderfully alongside any theme and make for an eye-catching display. You can style your Popcorn Bar however you wish, incorporating it as part of your wedding décor and not just a dessert buffet!

Get creative with Cake Decorations!

Why not incorporate popcorn into cake decorations! It works really well as an addition to any wedding cake, individual dessert or buffet style dessert bar. The indulgent crunch of our gourmet popcorn goes excellently with a creamy, spongy cake and it is sure to impress your guests!  

If you’re feeling inspired, please POP an email to our dedicated sales team at [email protected] who would be happy to help you create your unique wedding popcorn today.


Wednesday 17th July 2019

British Summer Time 2019

We've had a marvellous time at British Summer Time festival over the last two weeks in Hyde Park! Serving up our award-winning Gourmet Popcorn and Chocolate Popcorn Bites, whilst taking in the electric atmosphere in Hyde Park and enjoying wonderful performances from Robbie Williams, Barbara Streisand, Stevie Wonder and many more! 

A massive thank you to everyone that POPPED by our stand - it was terrific to meet so many fellow popcorn lovers!

Head over to our Instagram to catch up on the last two weeks!


Friday 28th June 2019

Taste of London 2019


We had an a-MAIZE-ing time at Taste of London in Regent’s Park last week and were thrilled to see so many popcorn lovers on our stand trying our gourmet treats! We sampled over 20 flavours of gourmet popcorn, over 8 flavours of caramel sauces and our Chocolate Popcorn Bites!

London clearly has a wealth of Popcorn Connoisseurs, as so many of you managed to successfully identify the four mystery popcorn flavours in our Taste Test Challenge!

A huge well done to our terrific winner Sorrel Bywater, who completed the challenge in an incredible 39 seconds!

Here are some photos from the day!



Thursday 25th April 2019

Marvellous news... we're on the hunt for a Marketing Intern!

Joe & Seph's are shaking up the snack category one kernel at a time with award winning popcorn and caramel sauces (41 Great Taste Awards, Grocer Gold Award and many others) and after a huge year of growth and exciting new product launch, we are looking for a new superstar to join the team! 

We’re now on the hunt for a talented marketing intern to join our small but mighty marketing team and help us build our brand with key influencers, opinion formers and customers.

This a great internship opportunity for someone who wants to gain valuable experience in marketing and join fun team of 10, in Staples Cross in North West London. 



We want someone energetic, engaging and confident. You don't need tons of experience, but you do need to be highly motivated and super organised.  Must be passionate about marketing with an interest in Food & Drink Brands.



Your role will be really varied, and no day will be the same. You'll be helping us with: 

Social media (online community)

·         Reactively and proactively engaging with consumers across our online social media channels every day (combined following of over 50k).

·         Supporting our Marketing Executive with scheduling engaging content

·         Supporting our Marketing Executive with weekly reporting and campaign summaries



·         Working with our PR agency to keep on top of all PR samples

·         Helping to plan and execute influencer and press drops.


Customer service

·         Managing the general enquiries inbox

·         Being the first point of contact for all incoming marketing enquiries



·         Assisting with the delivery of marketing events, including Taste of London (consumer show)

·         Organising and maintaining the inventory of marketing assets


Sampling & Merchandising

·         Act as Brand Ambassador to run our in store samplings

·         Bi Monthly visits to merchandise and maintain marketing materials in stores

·         Weekly calls to stores to ensure that product in on shelf

·         Assist the Sales Team with additional samplings in their key accounts and sales database management

·         Recruit and maintain a team of London based- Brand Ambassadors


Office admin

·         Help the team to keep the office organised

·         Ad hoc tasks to help the team



·         A team player - we're a small team and we need someone who is willing to get stuck in

·         Good verbal and written skills – Ability to write engaging copy and communicate our brand messages at events and samplings

·         Confidence - you need to be able to approach and talk with a broad range of people

·         A self-starter - you need to be highly motivated with a good eye for opportunities

·         Top notch organisational and multi-tasking skills - you will need to be able to juggle a wide range of different tasks at the same time

·         Creativity - we're looking for someone who can come up with ideas and try them out!


You'll join a small team where you'll truly be able to make your mark. We'll give you the opportunity to fully get stuck in and the opportunity to step up and lead on your ideas. 



·         A role in a fast-growing brand with the opportunity to take on responsibility and develop yourself on a fast-track

·         Competitive intern salary (plus expenses incurred for any work-related activity, e.g. travel to events, phone calls)

·         Free breakfast every day

·         Joe & Seph’s Popcorn 😉



·         3-6 months depending on availability

·         27th May – 27th November 2019

·         Based in our office in Brent Cross (Near Staples Corner) North West, London




To apply please click the following link, press apply and follow the instructions! Wednesday 1st May, 2019 is the deadline for applications.

Wednesday 20th March 2019

Introducing Our Brand New Chocolate Popcorn Bites!

We're so proud to announce the launch of our CHOCOLATE POPCORN BITES, featuring our famous Salted Caramel Popcorn, individually placed in a smooth, indulgent chocolate cup. Available in both milk and dark chocolate, our latest creation is the first of its kind, created by Joseph after two years of experimenting in the kitchen (not to mention, countless trial batches and plenty of burnt pans!).

Prepare your taste buds for a totally new and deliciously decadent experience: starting with silky, melt-in-your mouth chocolate, followed by smooth caramel, a hint of sea salt and lastly a satisfying popcorn crunch!

Joe & Seph's Milk Chocolate Popcorn Bites from Joe & Seph's Gourmet Popcorn on Vimeo.


At Popcorn HQ, we never compromise when it comes to taste and quality, our Chocolate Popcorn Bites are handmade in Great Britain using only the finest natural ingredients!  

It all starts with Joseph and his team of pastry chefs in our London kitchens, where we lovingly air-pop our “extra-large” mushroom kernels before coating them by hand in our unique Salted Caramel Sauce. Finally, each piece of our Salted Caramel Popcorn is individually placed, in a cup of luxurious chocolate!

It’s a long process, but for the indulgently moreish taste it’s certainly worth it! Joseph says: "You've honestly never tasted anything like it!".

Joseph's Chocolate Popcorn Bites Interview from Joe & Seph's Gourmet Popcorn on Vimeo.

So, whether it's for gnawing on-the-go or tucking in with fellow snacking pros, our Chocolate Popcorn Bites are the delightfully moreish, naturally indulgent snack you've been searching for! Grab a pouch NOW from our online popcorn shop or at in the confectionary aisle at Sainsbury's, as well as: Ocado, Harvey Nichols, John Lewis Oxford Street, Picture House Cinemas, Empire Cinemas or one of our prestigious independent retailers! 



See below the full list of 200+ Sainsbury's stores stocking our CHOCOLATE POPCORN BITES: 

Abbey Wood, Alphington Rd, Alton, Amblecote, Apsley Mills, Archer Rd, Ashton Moss, Badger Farm, Bagshot Rd, Bamber Bridge, Barnstaple, Barnwood, Bath Odd Down, Beaconsfield, Beckton, Beeston, Berryden Rd, Bishop Auckland, Bishops Stortford, Bitterne, Blackhall, Blackpool, Bognor Regis, Bolton, Bracknell, Braehead, Bramingham Park, Brentwood, Bridgemead, Bridgend, Bridgwater, Broadcut, Bromley, Brookwood, Burpham, Burton on Trent, Bury St Edmunds, Bybrook, Camberley, Cameron Toll , Canley, Cannock, Canterbury, Carlisle, Castle Boulevard, Castlepoint, Chafford Hundred, Cheadle, Chichester, Chingford, Chippenham, Christchurch, Cobham, Colchester Ave, Coldhams Lane, Colne, Court House Grn, Crayford, Cromwell Rd, Crystal Palace, Crystal Peaks, Cwmbran, Darlington, Darnley, Dartford, Didcot, Dunstable, Durham, East Kilbride, Edenthorpe, Edgware, Edinburgh Longstone, Ellesmere Port, Ely, Enfield, Farlington, Ferndown, Fosse Park, Fulham Wharf, Garthdee, Godalming, Grimsby, Hadleigh Rd, Halifax, Hamilton, Hampden Park, Hankridge Farm, Harlow, Haverhill, Hayes, Haywards Heath, Hazel Grove, Hedge End, Hempstead Valley, Hendon, Herne Bay, Heyford Hill, High Wycombe, Hinckley, Huntingdon, Hythe, Irvine, Isle of Wight, Keighley, Kempshott, Kempston, Kiln Lane, Kings Lynn Hardwick, Ladbroke Grove, Larkfield, Lee Grn, Leeds Colton, Leek, Leicester North, Lincoln, Livingston, Locksbottom, Longbridge, Longwater, Lords Hill, Low Hall, Luton, Lyons Farm, Macclesfield, Maidstone, Mansfield, Marsh Mills, Marshall Lake, Maypole, Melton Mowbray, Mere Grn, Merton, Milton Keynes, Nairn, Nantwich, Newbury, Newbury Park, Newcastle U Lyme, Newport, Newry, North Cheam, Northfield, Nuneaton, Oakley, Oldbury, Oldham, Osmaston Park. Penzance, Pepper Hill, Pinhoe Rd, Pontllanfraith, Pontypridd. Pound Lane, Preston, Purley Way, Queens Rd, Rayleigh Weir, Redditch, Reedswood, Rice Lane, Romford, Rugby, Rustington, Salford, Scarborough, Scunthorpe, Sedlescombe Rd, Sevenoaks, Sheffield Wadsley Bg, Shorehead, Shrewsbury, Slough Uxbridge Rd, South Woodford, Southmpton Portswood, Spalding, Springfield, St Clares, Stafford, Staines, Stanway, Stoke on Trent, Stratton, Streatham Common, Sudbury, Sunderland, Sunderland North, Sutton, Sydenham, Talbot Heath, Team Valley, Telford, Thanet Wt Wood Cross, Thetford, Thornhill, Torquay, Trowbridge, Truro, Upton, Wakefield IngsRd, Wakefield Marsh Way, Warlingham, Warren Heath, Warrington, Warwick, Washington, Water Lane, Waterlooville, Wednesfield, Weedon Rd, Wellesbourne, Welwyn Garden City, West Belfast, West Grn, West Hove, West Park Farm, Weymouth, Whitley Bay, Winnersh, Worle, Wrexham.